Salon & Spa Summer Services That Thrive in Hot Weather

Summer brings heat, humidity, sun exposure, and a whole new set of beauty and wellness priorities. This is the time to focus on summer services that help clients stay polished and comfortable, while solving their seasonal concerns. Frizz control, sun-damaged skin repair, long-lasting nails, and vacation-ready bodies all top the list. When your service menu reflects what people want in summer, you provide value and drive revenue.  

Summer Spa Skin Treatments

Hot weather, more UV exposure, and humidity can leave skin more vulnerable to breakouts, dehydration, and sun damage. Summer skin treatments help maintain balance, prevent long-term damage, and keep the skin clear and even-toned despite harsher conditions. Your spa can meet seasonal needs by introducing the right summer-focused services.  

Summer skin treatments to offer at your spa

• Body polishes:  Provide exfoliating body treatments to slough off dry, dull skin while helping clients boost circulation. Body polishes are  excellent add-on services  if clients come in for tanning and other treatments because they prep the skin for even product absorption.  

• Body sculpting treatments:  Offer clients noninvasive contouring options to target stubborn areas and feel more confident in their summer wear, especially if they’re heading on vacation or to the beach. 

• Dermaplaning:  This manual exfoliation treatment helps clients maintain a fresh look by treating rough texture, removing fine hair, and enhancing product absorption.  

• Enzyme facials:  Add these facials to your menu as a gentle alternative to chemical peels. They exfoliate without irritation and brighten dull, sun-tired skin. 

• HydraFacial:  This deep-cleansing treatment removes sweat, sunscreen buildup, and debris while hydrating the skin. It’s the ideal treatment for clients with clogged pores and dryness.  

• LED light therapy:  Offer this noninvasive service to calm inflammation, support healing, and improve skin clarity, especially after a breakout or sun exposure.  

• Mineral SPF add-on:  To protect newly treated skin and reinforce safe skincare habits, consider offering a mineral-based sunscreen application at the end of facials.  

Salon Hair Treatments for Summer

In addition to the warm weather, summer means increased sun exposure, salt water, and chlorine that can affect your clients’ hair, causing dryness and frizz. Clients often suffer from scalp flakiness, hair discoloration, protein structure breakdown, and swollen hair cuticles. 

Offering targeted summer hair treatments will keep their strands healthy despite the elements and position your business as the go-to for seasonal care.  

Here are some summer services & hair treatments to offer at your salon 

• Blonde haircare:  Malibu blonde treatments gently remove brassiness, hard water buildup, and discoloration that show up faster in summer. 

• Color protection:  Color-locking glosses seal in tone, add UV protection, and give dull summer color a shiny, refreshed finish. 

• Frizz control:  Keratin treatments smooth the hair cuticle to tame fly-aways, fight humidity effects, and make styling easier during summer. 

• Hydration:  Moisturizing masks deeply nourish dry strands and restore the softness of hair stressed by saltwater and sun exposure. 

• Mineral detox:  Hard water treatments eliminate mineral deposits that dull hair and make it feel rough. 

• Post-pool rescue:  Swimmers’ treatments remove chlorine and pool chemicals that cause dryness, discoloration, or a green tint in lighter hair shades.  

• Repair boost:  K18 treatments use biomimetic science to repair bleach, sun, and heat styling damage in a single session.  

• Scalp relief:  Soothing scalp treatments balance oil, reduce irritation, and remove buildup from sunscreen, sweat, and pollution.  

• Volume:  Thickening treatments give fine hair more body, which is helpful for clients whose hair gets weighed down by sweat or products. 

Summer Nail Salon Trends

Summer nail trends this year are all about polish that lasts, feels light and looks fresh in the heat. Clients want eye-catching and low-maintenance nails that hold up through heat, travel, and outdoor events. 

The top summer manicure and pedicure trends for your nail salon

• Syrup gels:  Sheer, jelly-like finishes in pinks, peaches, and soft reds are in high demand. These look subtle but still polished and eye-catching. 

• Milky pinks:  A soft, barely-there pink with a glossy finish is elegant and easy to match any summer outfit. 

• Pastel chrome:  Soft metallics in lilac, peach, and blue add subtle shimmer without overwhelming the nail.  

• Citrus and brights:  Bold colors like butter yellow, coral, and cobalt blue continue to pop, especially on beach vacations.   

• Minimal nail art:  Simple accents like polka dots, half-moons, twisted French tips, and micro floral designs are easy upgrades to offer.  

These long-wear finishes reduce client maintenance and touch-ups. The sheer, glossy styles give a clean, freshly done look that will hold up through summer. Plus, minimalist designs are quick to apply but feel personalized and on-trend.  They also photograph well, which is great for clients looking for social media-ready nails.  

How to Turn Summer Skin, Hair & Nail Trends Into Revenue

Here are some top tips for driving revenue during the summertime: 

• Get the word out:  Send targeted promotions using  Meevo’s smart marketing tools  to send emails or texts promoting your summer services. Use the segmented customer lists to send personalized emails to clients who would be interested, like clients with color treatments or those with scalp issues.  Include booking links in emails  to simplify the booking process.  

• Bundle seasonal styles:  Incorporate seasonal verbiage like “Sunny & Bright Vitamin C Facial” or “Poolside Chrome Mani” into a summer special. Your seasonal offerings should be cleverly named, and timed right to create excitement for summer and give clients a reason to book now. 

• Offer upgrades and add-ons:  Use summer featured styles to encourage upgrades and add-ons like minimalist nail art, magnetic cat-eye polish, or specialty topcoats, increasing the value of each appointment. 

• Encourage add-ons:  Motivate relevant add-ons for clients going on vacation or requesting treatments from your summer services menu. For example, offer clients coming in for a trim a conditioning treatment at a discounted rate.  

• Use social media:  Share client transformations and stylists’ summer tips on social media to educate clients and build awareness around your limited-time services. Use Meevo to  post on social media  at peak times and increase your chances of being noticed.  

• Get your team involved:  Ensure that your team has the skills to deliver trendy finishes efficiently, ensuring you maintain quality while managing service time during the summer months.  Use Meevo to reward  team members who achieve the most impressive summer outcomes. For example, offer time off or a gift voucher to the person with the most summer add-ons.  

Enjoy Your Most Profitable Summer Yet With Meevo

Summer beauty needs are different. Hotter days and increased environmental exposure affect hair, skin, and nails. But this challenge presents an opportunity to turn summer into a profitable season for your business. Focused treatments give your salon and spa menu the seasonal edge to provide what clients need this time of year while boosting your summer revenue.  

Ready to get started?  Book a free demo  and see the spa and salon software from Meevo in action.